Features

Everything the platform does, in one list

The complete catalogue — search it, filter it, see exactly what you'd be buying. No “contact us to find out”.

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0+Capabilities included in the platform

0Channels that land in one shared inbox

0Capabilities the mainstream suites don't ship

0Webhook events on the public API

Channels

One inbox, eleven ways in

Wherever a customer chooses to message you, the conversation opens in the same place, against the same contact record, with the same automations behind it.

Business Cloud API

The full official WhatsApp Business API — chatbots, broadcasts, templates, Flows, payments and live chat, all working off one contact record.

What you get on this channel

Chatbot automation
Bulk broadcasts
WhatsApp Flows
In-chat payments
Template manager
Business calling

The catalogue

Every module, searchable

Fifty-plus capabilities across seven areas. Type what you're trying to do — “cart”, “SLA”, “GST”, “voice” — and see whether we do it.

54 capabilities

Visual Chatbot Builder

100+ step types — conditions, forms, API calls, AI answers and steps for every integration — assembled by dragging blocks on a canvas.

Automation

AI Knowledge Base

Upload your docs, policies and catalogue; the bot answers from them instead of inventing things.

Automation

WhatsApp Flows

Native multi-screen forms, surveys and bookings rendered inside WhatsApp by Meta's Flow API.

Automation

Drip Sequences

Multi-day follow-up series that stop the instant the customer replies.

Automation

Calendly Booking

Chatbot nodes that offer real slots and hand off a pre-filled booking link, then sync the booking to the CRM.

Automation

Canva Design Automation

Only here

Autofill a Canva brand template with chat variables, render it and send the finished image in the thread.

Automation

pixbix Images & Video

Only here

Render image and video templates, and capture any page, inside a flow — then send the file as the message.

Automation

Comment Automations

A comment on your Facebook or Instagram post triggers a private DM — the comment-to-DM loop, automated.

Automation

Workflows

When something happens — a new lead, a paid order, a booking — MotherBot does the next steps for you: wait, check, send, tag or alert your team.

Automation

MotherBot AI

Only here

Describe what you need in plain words and it drafts the template, chatbot, workflow or segment for you to check and create. On every plan, with a daily limit.

Automation

Broadcasts

Personalised template blasts to thousands, with live delivery, read and failure tracking.

Messaging

Template Manager

Create, submit and track MARKETING, UTILITY and AUTHENTICATION templates, with two-way sync from Meta.

Messaging

Carousels, LTOs & Catalogues

Meta carousel templates, limited-time-offer coupons with a live countdown, and catalogue buttons.

Messaging

A/B Testing

Run template variants against each other and let the winner take the rest of the audience.

Messaging

Smart Send Time

Only here

Sends each contact at the hour they historically reply, instead of all at once.

Messaging

SMS · RCS · Email Fallback

Only here

An undeliverable WhatsApp message reaches the customer another way — same words, same thread.

Messaging

Telegram, LINE & Viber

Three more messengers in the same inbox, with the same bots and the same contact record.

Messaging

Template Retry Automation

Only here

Re-sends templates that stalled in the queue, per organisation, without duplicating the send.

Messaging

Scheduled & Recurring Sends

Send-later on any chat, and broadcasts that repeat on a schedule.

Messaging

WhatsApp Groups

Create WhatsApp groups from your business number and talk to up to 8 customers in one thread, with invite links and join requests.

Messaging

Keep the WhatsApp Business App

Use MotherBot and the WhatsApp Business app on the same number. Chats sent from your phone show up in the shared inbox too.

Messaging

In-Chat Payments

Razorpay and WhatsApp Pay collected inside the conversation — no link-hopping, no drop-off.

Commerce

Store Automations

Shopify and WooCommerce cart recovery, COD confirmation and the full order lifecycle on WhatsApp.

Commerce

Coupons That Redeem

Only here

Codes sent on WhatsApp are created in your store, so they come off the total at checkout — and the order is attributed back.

Commerce

GST Invoicing

Only here

Buyer GSTIN, CGST/SGST vs IGST handling and compliant invoices for Indian businesses.

Commerce

Quotations

Only here

Build, send and track quotes with accept-in-chat — with your own legal entity and bank details.

Commerce

Appointments & Table Booking

Services, staff and restaurant tables with real free slots, reminders and confirmations — and never two bookings for one seat.

Commerce

Shared Live-Chat Inbox

Assignment, notes, @mentions, canned replies and a 24-hour window countdown on every conversation.

Support

Support Desk & SLAs

Native tickets, first-response and resolution timers, breach alerts, CSAT surveys and auto-assignment.

Support

WhatsApp Calling for Your Team

Make and take WhatsApp voice calls in the browser or the phone app, ringing the right person. Needs a WhatsApp Cloud API number.

Support

AI Voice Agent

Only here

Answers WhatsApp Business calls in real time, speaks naturally, resolves or routes — then files a transcript.

Support

Call AI Analysis & Scorecards

Only here

Every call transcribed, summarised and scored against your own rubric — by the local engine or your own AI provider.

Support

Team, Roles & Shifts

Invite agents, scope permissions, set capacity and route by shift or least-busy.

Support

Native Mobile App

Only here

iOS and Android with CallKit calling, push that always rings, Home Screen widgets and broadcast Live Activities.

Support

Contacts & Custom Fields

Import, tag, dedupe and enrich your whole customer database, with ten custom fields per contact.

Data & CRM

Smart Segments

Saved rule-based audiences — city, spend, last seen, source — that re-check themselves on every send.

Data & CRM

Sales Pipeline

Deals, stages and drag-to-move kanban, driven by what happens in the conversation.

Data & CRM

Analytics & Attribution

Message, broadcast, agent and revenue analytics — filterable, comparable and exportable.

Data & CRM

Response Capture

Only here

Replies attached to the exact template they answer, mapped straight onto CRM fields.

Data & CRM

B2B Enrichment

Only here

Explorium match-and-enrich fills in company, size and industry on a contact automatically.

Data & CRM

Reports by Email

Ten reports on sends, costs, budget, retries and your team — download as PDF or CSV, or get them by email on a schedule.

Data & CRM

Consent Ledger (DPDP)

Only here

An audit-ready opt-in/opt-out record with CSV export and automatic STOP/START handling for DPDP and TRAI.

Data & CRM

Click-to-WhatsApp Ads

See which Meta ad started the chat and what it earned, with the free 72-hour reply window flagged in the inbox.

Growth

Growth Links & QR

Trackable wa.me links and printable QR codes that count both clicks and actual chats, with UTM short links.

Growth

Website Chat Widget

Themeable widget with 11 entry animations, an AI concierge and a latch that keeps a human in the loop.

Growth

Google Business Profile

Only here

Pull in reviews and send review requests over WhatsApp from your own Google Cloud project.

Growth

Webhooks & REST API

74 real-time events and a documented v1 API with per-plan quotas and a Postman collection.

Platform

MCP Server for AI Assistants

Only here

Let Claude or any AI assistant that supports MCP read your data and build chatbots and workflows — never broadcasts.

Platform

30+ Integrations

Salesforce, HubSpot, Zoho, LeadSquared, Slack, Shopify, WooCommerce, Shiprocket, Razorpay, Zendesk, Trello, Zapier and more.

Platform

Spend Limit & Send Approvals

Set a monthly limit on message costs with alerts as you near it, and make bulk sends wait for a manager's OK.

Platform

Chrome & Spreadsheet Extensions

Only here

Message any number from any web page, or send from Google Sheets and Excel with column-to-variable mapping.

Platform

Number Health Guardian

Only here

Quality monitoring, automatic warm-up ramps, per-number send caps and a circuit breaker that trips before Meta does.

Platform

SSO, SAML & 2FA

Enterprise sign-in with SAML, TOTP two-factor and biometric app lock on mobile.

Platform

Partner Portal

A partner programme with its own portal and automatic commission tracking.

Platform

The difference

Six things you won't find on the alternatives

Chatbots and broadcasts are table stakes — everyone has them. These are the capabilities that decide the evaluation.

Voice

An AI agent that answers the phone

Real-time voice on WhatsApp Business calling: it picks up, understands, resolves or routes — and leaves you a transcript, a summary and a score against your own rubric. Needs a WhatsApp Cloud API number (not a WhatsApp Business app number).

Turn latency: < 1s
Calls scored: 100%

Deliverability

A guardian for your number

Quality rating watched continuously, new numbers warmed up on a ramp, per-number caps enforced, and a breaker that stops sending the moment quality dips — before Meta restricts you.

Warm-up: Automatic
Breaker: Live

Commerce

Coupons that survive to checkout

The code you send is created inside Shopify or WooCommerce at that moment, so it actually reduces the total — and the resulting order is attributed back to the message that carried it.

Stores: Shopify · Woo
Attribution: Order-level

Creative

Personalised artwork, generated in the flow

Canva Autofill and pixbix turn a brand template into a one-off image — or a rendered video — carrying this customer's name, order or offer, sent as the message itself.

Per-contact: Unique
Rendered: In-flow

Reach

The message gets there, somehow

WhatsApp first; SMS, RCS or email when it fails. Telegram, LINE and Viber alongside. Every reply returns to the same thread with a channel tag, so the agent never leaves the inbox.

Channels: 8
Inboxes: 1

Mobile

A real native app, not a web wrapper

iOS and Android built with CallKit and Core Telecom calling, VoIP push that always rings, Home Screen widgets and a Live Activity that follows a broadcast as it sends.

Platforms: iOS · Android
Calling: Native

Head to head

The shortlist comparison, done for you

Measured against what a typical mainstream WhatsApp suite ships today.

MotherBot capabilities compared with a typical mainstream WhatsApp suite
Capability	MotherBot	Typical suite
AI voice agent on WhatsApp Business calls
Call transcription, summaries and AI scorecards
Coupons created in Shopify / WooCommerce
Number health guardian, warm-up and breaker
SMS / RCS / email fallback in the same thread
Canva autofill creative inside a flow
Google Sheets & Excel sending extension
Consent ledger built for DPDP and TRAI
Native mobile app with system-level calling
Sales pipeline, tickets, SLA and CSAT
Partner portal with commission tracking
Chatbots, broadcasts, templates and live chat

“Typical suite” describes the common feature set of mainstream WhatsApp Business platforms rather than any one vendor. Individual products vary — ask us for a comparison against the specific tool you’re evaluating.

Integrations