Engage Your Audience with WhatsApp News
Deliver breaking news alerts, daily digests, and exclusive content directly to subscribers on WhatsApp — the channel they're already on — and grow a loyal, engaged audience.
- Breaking Alerts
- Daily Digest
- Subscriber Growth
- Exclusive Content
- Growth Links & QR
90%
Open Rate
50K+
Subscribers
The current cost
What media & journalism teams lose to manual messaging
Falling Email Open Rates
Email newsletters average 18% open rates and continue to decline as inboxes get overloaded.
Social Algorithm Dependency
Social reach is throttled by algorithms — your content doesn't reach followers unless you pay.
No Direct Subscriber Relationship
Platform followers don't carry over — one algorithm change and you lose access to your audience.
Low Reader Engagement
One-way broadcasting creates passive audiences with no feedback loop or community feeling.
Figures are typical results reported by media & journalism customers. Your own numbers will depend on volume, list quality and how much you automate.
Getting started
Three steps to live
We set the playbook up with you — you don't start from an empty account.
- 1
Build Your Subscriber List
Grow WhatsApp subscribers via website widgets, social media QR codes, and click-to-subscribe links.
- 2
Automate Content Delivery
Schedule morning digests, set up breaking news triggers, and deliver topic-specific newsletters automatically.
- 3
Engage & Monetize
Run polls, collect reader opinions, promote premium subscriptions, and sell sponsored content placements.
The playbook
What we build for media & journalism
Configured and ready on day one, then tuned to how you actually work.
Breaking News Alerts
Instantly push breaking stories to all subscribers or topic-specific segments — 90% open rate guaranteed.
Morning Digest Automation
Auto-compile and send daily news digest every morning at a scheduled time. Zero manual effort.
Topic-based Subscriptions
Subscribers choose beats — Politics, Business, Sports, Tech. Receive only content they care about.
Reader Polls & Opinions
Send interactive polls and opinion surveys. Publish aggregated results as engaging content.
Exclusive Member Content
Deliver premium analysis, long-form exclusives, and early access content to paying subscribers via WhatsApp.
Subscriber Analytics
Track open rates, link clicks, topic preferences, and subscriber growth to optimize content strategy.
In practice
Three situations you'll recognise
The situation
Breaking story at 11 PM — no way to reach audience until morning
What MotherBot does
Instant WhatsApp blast to subscribers with headline + key points + link to full story
The result
50,000 readers notified within 30 seconds of publishing
The situation
Email newsletter open rate fell from 30% to 14% in 2 years
What MotherBot does
Migrate newsletter to WhatsApp morning digest — same content, 5x more opens
The result
Daily digest open rate: 88% vs 14% for email
The situation
Reader survey sent via email — 2% response rate
What MotherBot does
WhatsApp poll with quick 2-tap reply — instant reader feedback from thousands
The result
Survey response rate jumped from 2% to 34%
“Our WhatsApp channel grew to 50,000 subscribers in 4 months. Story clicks from WhatsApp now outperform our entire social media.”
Get started
Run the media & news playbook on your own number
Fourteen days free, every feature unlocked, and we’ll configure the flows on this page with you before you decide anything.